Wednesday, September 14, 2011

Yes, More Questions about the Launch of the BostonGlobe.Com


A. The site will be free for the rest of September because of a promotion by residential real estate company Coldwell Banker. After that, BostonGlobe.com costs $3.99 a week for a digital-only subscription. That price is less than the paper’s seven-day home delivery cost of $12.25 a week for subscribers within the Boston region, but more than Sunday-only home delivery of $3.50 a week.
Q.If I subscribe to the paper, must I pay for BostonGlobe.com?
A. No, all home-delivery customers, including Sunday-only, get free access.

Well now I'm even more confused, so it's cheaper for me to order web access and 3 pound brick of paper driven out to my house on Sunday, which I'll immediately toss into the recycling bin, than to just sign up for access to the website alone? And you wonder why the newspaper business is going under.

What's your game Globe? This makes no sense whatsoever. I don't want the add inserts, I don't. I get enough junk mail packets each week as it is. I don't need more ad's telling me how much I'll save at K-Mart and CVS. Beyond that I can't imagine why someone subscribing to the website would need the actual paper. I can't say this clear enough, I'm going to either A) Throw that paper out as soon as I get it, or B) Leave it out on my stoop for a few days because I don't care about it, and then throw it out. So whatever gain you think you're getting by delivering all those advertisement inserts direct to my house, you're not. I'm not reading them. Knowing that, this doesn't make economic sense, and it certainly doesn't make environmental sense, just a waste of gas, paper, ink, and man power.

Like, if I call after subscribing and tell you that I really just don't need the paper, will you hold it? I just straight up don't want it.  I have a hard enough time keeping up with my two weekly magazines, I don't need that behemoth of a paper staring at me on the coffee table each Sunday.  

PS: Just checked, NY Times, still free...just saying.