Monday, April 25, 2011

Sign Spinning Advertisements Seem a Bit Counterintuitive to me.


Orlando Sentinel - There seems to be a proliferation of people standing by busy highways ranging from people in Statue of Liberty costumes to others in solid gold clad suits. This guerilla advertising is in full swing, drawing attention to the businesses just off the road. The competition for drive-by attention has spawned the athletic subset known as sign spinners. The national franchise Aarow Advertising says that it has turned this promotion method into “extreme sport, performance art.” Extreme sign spinning can be used to attract customers to special events or on going enterprises that want to gain the “cool factor” over their competitors. The advertiser's program includes spinning school and a merit system in which the more creative spinners get more work. At the Orlando franchise for Aarow Advertising, the mostly twenty-something males meet regularly to improve their techniques and learn new tricks.

That kid in the video would be straight up fired if that was an Alt-Tab sign he was slanging on the corner.

Hey Dickhead the people can't even read the fucking sign with you doing all your urban hip-hop flair moves.  It's a minimum wage job, lets not get too fancy here, just stick to the basics and hold up the sign. You're getting paid the same as that Statue of Liberty tax guy over there, you don't see him breaking out a sheet of card board and a boom box to break dance, do you?

At the end of the day this job standing on the corner is the only thing keeping you from being homeless, so why don't you do  your job, make sure the people can read the advertisement, and check out at the end of the day.  If you can't handle that I'll fire your ass and you can stand on the corner spinning your own cardboard sign begging for change all day long.