(CNN) -- Angry Netflix mobs aren't putting away the pitchforks yet. The company said Monday that it would kill its spinoff, Qwikster, only a month after it was announced. That did little to placate consumers who are still fuming about price increases the company announced in July and who are starting to see Netflix as a once-innovative service that's lost its way. "Netflix does more flip-flopping than a fish on a hot dock," a Twitter user named Steve Harrison wrote. "Netflix's approval rating is so low right now it could run for president," another said. The company's public relations nightmare began in July, when Netflix announced that it would stop offering free streaming video services to households that paid for its DVD-by-mail service. That raised monthly prices by 60% for some customers, without any improvement in the service. Then Netflix said in September that it was spitting its DVD and streaming services into two companies: Qwikster and Netflix. That incensed some already-angry customers, since they now would have to deal with two corporations instead of one. And, finally, on Monday the company pulled a 180-degree-turn.
Guys, this is pretty simple, no one gives a flying fuck what you call the company, they just don’t want to pay 60% more. It’s obvious. These guys have to be the worst executives in the history of horrendous executives.
Netflix: There is just no way to justify a 60% increase in price, overnight. None. Your costs didn’t just increase 60%. If they did you’d be pissed of and making just as big of a stink about it as your consumers are about your rising costs.And you're certainly not providing 60% more value. The newest streaming options on Netflix tend to be an embarrassing collection of movies that are years old that they've just now gotten the right to stream. And TV shows? Yea there's a handful of desirable shows that are available for streaming shortly after the episode airs, but for the most part its second rate shows or shows that are off air or previous seasons, it's nothing compared to Hulu.
Again, this is really easy…if you want to raise costs 60%, do it over the course of a few years. Raise it 12% for five years…You know why people aren’t revolting against cable companies (I mean we don’t like them but we aren’t exactly threatening to burn them down and goafter the execs with pitchforks), its because they raise our prices incrementally, like .30 cents per month. Before I even notice I’m paying like $12 a month more and still don’t have the NFL network. But I just shrug and say “eh, what are ya gonna do,” because its already happened. It may be sneaky, they may not tell you in advance, but it works.
